Services Used

Client Bio

Fears Watch Company hand-builds luxury watches that exude understated elegance, which can be worn and appreciated by all. Established in 1846, the company today is owned and run by the founding family carrying on the tradition and values.

Client Testimonial

“

Michael and the team at ROAR are professional, quick to respond and always provide helpful explanations of the technical nitty-gritty. They’ve helped Fears achieve excellent PPC results on a modest budget while respecting our brand ethos and image. I have no hesitation in recommending ROAR to other small businesses looking to build their online presence. – Nicholas Bowman-Scargill, Managing Director of the Fears Watch Company Limited

“

ROAR
May 5, 2023
< 1 Min Read

E-Commerce | Fears Watches

PROBLEM:

Fears Watch Company Watch Company are hand-made luxury watch specialists. They came to ROAR for support with increasing website traffic and targeting the correct online user. They needed a specialist PPC strategy in order to showcase their business and products to their ideal customer.

Their objectives were to increase their website traffic using intelligent paid search ad copy and improve their website analytics and tracking.

SOLUTION:

To support Fears Watch Company, ROAR curated a strong PPC strategy which was supported by intensive research which informed targeted paid search ad copy. This was supported by our analytics services which allowed both ROAR and Fears Watch Company to better understand their website performance and subsequently improve it.

OUTCOME:

ROAR has been able to deliver fantastic results for Fears Watch Company where they have seen a dramatic increase in conversion rate and website traffic. With the support of ROAR, Fears Watch Company have seen a 125% increase in conversions and a 23% rise in CTR (click-through rate).

Fears Watch Company