PPC Management
Don’t just advertise. Captivate, dominate, and translate this into driving revenues with our enterprise PPC management services.
Be unmissable online
While SEO works to increase your organic visibility over time, paid search is far more instantaneous. It works by targeting potential customers with relevant adverts, relating to searched-for keywords and user interest.
Paid for-listings appear at the top of the search results, making them far more likely to earn clicks. However, it takes a carefully-selected strategy to avoid paying greater premiums for any reward, and clever targeting of users across all stages of the sales funnel. That’s why we run paid campaigns wherever the data dictates they’ll be most useful.
This could mean remarketing, or targeting customers who have previously expressed an interest in your brand; display ads which appear on web pages as opposed to search results, or video overlay ads for YouTube. Our PPC management services optimise your campaigns through data-led targeting and ensure you earn the maximum reward for your spending budget.
Why use PPC?
When managed correctly, PPC is a hugely-efficient digital marketing investment. It also comes with a clear business model of advertising spend versus new leads or revenue. PPC management services can also have an immediate impact on your business, increasing direct conversions overnight.
A quick glance through the statistics shows PPC to be a digital marketing tool that no business leader can afford to ignore:
- PPC delivers approximately 200x ROI (Google.com)
- PPC visitors are 50% more likely to purchase something than organic visitors (lunio.ai)
- Ads placed on the Google Display Network can reach as much as 90% of all internet users (lunio.ai)
- People are up to 70% more likely to invest in your product or service when you use retargeting (semrush.com)
- 59% of shoppers say that shopping on mobile is essential for deciding which brand to buy (thinkwithgoogle.com)
Measurable Growth. Increased Revenue
Paid advertising is a great way to target people who are already looking for your products or services.
But it takes a specialist approach to ensure that you’re getting the biggest ROI possible. Our PPC and ad-management team comes with years of enterprise-level experience across the whole paid search spectrum. They’ll combine their knowledge of user behaviour with gathered data to build a campaign that’s tailor-made to your business. It will meet consumer needs from all stages of the customer journey, from awareness, to consideration, to purchase and even repurchase.
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Why choose ROAR?
Not only is ROAR a technically-minded business that understands the data behind organic and paid search, but we’re also a team of passionate people who go above and beyond for our clients. Unlike traditional agencies where you might get Google Analytics reports and then be left discussing them with a client manager who doesn’t understand the data, you’ll get face-to-face with the people who do the work and can show you the true value of what we do.
Experience a different level of marketing support with ROAR. Get in touch today to get started.
