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about us

SAY HELLO TO YOUR PARTNERS IN POWERFUL SEARCH.

We’re a data-led digital marketing agency committed to powering B2B growth. From technical SEO to content creatives, PPC specialists and pioneering analysts, our collective talent drives your success. We get you found online and turn clicks into customers, with the innovation and know-how to boost your market leadership.

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275

Business Served

£54.3

Revenue Generated

28+

Years
Experience

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Our Story

HOW ROAR FOUND ITS VOICE.

We launched in 2016 with a clear vision: to become the go-to search marketing partner for ambitious B2B brands. Rather than trying to serve everyone, we chose to focus on what we do best – helping 7-8-figure businesses scale through strategic digital growth.

Now we work exclusively with forward-thinking companies in manufacturing, professional services, accounting, finance, law, and energy. Our team of SEO, PPC, content and analytics specialists maintain exceptional standards, choosing to do things right rather than taking shortcuts.

We’ve done all the trying, testing, and learning over the years, so you don’t have to. A partnership with ROAR is open, communicative, generates provable ROI, and works for our clients time and time again.

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Who We Are

THE SEARCH SPECIALISTS YOU CAN COUNT ON.

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DATA-DRIVEN DECISIONS

TRANSPARENT COMMUNICATION

RESULTS-FOCUSED

This is where search gets serious. We’re collaborative by nature, transparent in our approach, and focused on results. While our strategies are sophisticated, our mindset is simple – if it doesn’t drive your growth, it doesn’t make the cut. Let’s unlock unparalleled search visibility, together!

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Work with us

The market isn't waiting, and neither should you.

Poor online visibility crushing your growth? Paid search underperforming? Website conversions at an all-time low? Whatever your biggest online challenge is right now, we have the tools and expertise to switch the narrative.

We believe in looking beyond surface metrics and focusing on what truly drives your bottom line. That starts with taking the time to understand your business and, crucially, your customers. Our track record speaks for itself: thousands of businesses served, and millions in revenue generated.

The brands that master search today will outpace their competitors tomorrow. Drop us a line and let’s propel your digital visibility to new heights!

 

 

OUR VALUES

7 CORE VALUES. ONE POWERFUL VISION.

1

Integrity

We don’t cut corners. We act with total honesty, full transparency, and rock-solid standards.

2

Respect

Every voice counts. We build real trust by listening, speaking straight, and treating people like partners, not transactions.

3

Driven

Mediocrity isn’t welcome here. We show up, stay positive, and tackle every challenge with a relentless mindset.

4

Collaborative

No lone wolves. We work together, support one another, and believe success is a shared effort.

5

Committed

All in, always. We don’t dabble. We commit. With our clients and our craft. No shortcuts, just results.

6

Purposeful

We chase impact, not vanity. Every decision is led by insight, every action steered by outcomes that actually move the needle.

7

Proactive

We don’t wait – we move. We see what’s coming, pivot, adapt, and take bold action before the competition even blinks.

UNLOCKING YOUR SEARCH POTENTIAL

MEET THE ROAR TEAM

Michael Knowles

Michael Knowles

Michael is the Managing Director and founder of ROAR. With a background in digital marketing and experience at Google, he leads the agency across SEO and PPC, shaping a culture built on integrity, expertise, and continuous learning.

Managing director

Joshua Lee

Joshua Lee

Joshua specialises in SEO, consultancy, and website analytics at ROAR. After discovering digital marketing through an apprenticeship, he's built expertise across multiple aspects of search optimisation and performance tracking.

Head of SEO

Portrait of Kyle Headland.

Kyle Headland

Kyle drives business growth at ROAR through strategic PPC, specialising in Google and Microsoft Ads. With a decade of experience spanning SEO, paid media, and CRM, they craft full-funnel campaigns that deliver measurable results.

Head of PPC

Ella Pybus

Ella Pybus

Ella is a Junior SEO Executive at ROAR, enhancing client visibility through audits, keyword research, and optimisation. With a background in Mass Communications, they bring passion and precision to every SEO strategy.

Junior SEO Executive

MAKE WAVES NOT NOISE

SERIOUS ABOUT GROWTH? IT STARTS HERE.

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Want to scale your business through strategic search marketing? We help ambitious B2B brands become market leaders, turning qualified search traffic into measurable revenue growth.

Scale your 7-8 figure business with high-impact search marketing strategies

Turn search visibility into revenue growth with campaigns that target decision-makers

Outperform your competitors through data-driven SEO, PPC, and content

Newcastle and Gateshead Quayside at night, reflecting shimmering lights on the River Tyne's surface.

BRANDS THAT CHOSE US AND SCALED

469%

Increase in conversions

900%

Increase in conversions

Interbacs

161%

Increase in conversions

125%

Increase in conversions

256%

Increase in conversions

1,500

Conversions from Google Ads

4100:1

Return on ad spend

48%

Increase in conversions

1,750

Leads generated

51%

Increase in organic traffic

496%

Increase in conversions

31%

Increase in conversions

Warren Access

20%

Increase in conversion rate

686%

Increase in SEO conversions

522

New lead conversions

100%

Visibility increase

210%

Increase in revenue

31%

Increase in conversion rate